About

The work of Thiago Fonseca, always against global campaigns with little or no relevance for Mozambique is based on respect for the local culture and, above all, for the people, the Mozambicans.

In 2003, he launched his first book Bazarketing where he exposes these ideas.

He is the founder and CEO of GRUPO LOCAL communication, the new holding company that holds Agência GOLO the most awarded ad Agency in Mozambique and one of the most awarded in Africa.

The author was born in Mozambique, where he continues to live.

He began his career in advertising in 1993 as a creative director.

For 20 years, leading Agência GOLO he helped build some of the strongest brands in the country and won hundreds of awards in international advertising festivals putting Mozambique on the world map.

Some of the campaigns with the most impact in the market are of his authorship.
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But his greatest contribution

to the advertising industry was the Think local philosophy. ("Think Local")